Friday, February 13, 2009

Dove Chocolate, Gallo Wine Team For Promo

With chocolate and alcohol among the few "non-essentials" that consumers still seem to be finding room for in their budgets, the timing of a new co-branded promotion from Mars Snackfood U.S.'s Dove Chocolate and E. & J. Gallo Winery may be propitious--and not just because of Valentine's Day.
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