The new spirit and Kid Rock, a long-standing supporter of U.S. military personnel, will contribute to Operation Homefront ¬-- a non-profit that provides assistance to veterans returning home -- by donating 50 cents from each ticket sold to the organization.MediaPost
Red Stag launches in June. Kid Rock (a Detroit native) will kick off the marketing push by serving as Grand Marshal of the NASCAR Sprint Cup Series LifeLock 400 race at Michigan International Speedway on June 14. The concert tour starts June 26 in West Palm Beach, Fla.
To some extent, the numbers reflect category maturation after an extended period of accelerated growth. Sales of the largest functional categories grew at a compound annual rate of 8% between 2003 and 2008 in retail outlets tracked by Information Resources Inc. (IRI), points out PF's "Functional Foods and Beverages in the U.S."
The slowdown also reflects consumers' reduced ability to afford non-essential and more costly specialty items, and the impact on specialty item sales of consumers' continuing shift to shopping at Walmart and other discount retailers.
Wiener's Circle is a popular restaurant in Chicago, Illinois. It is located at 2622 N. Clark Street. It is best known for its famously abusive[1] staff members, one of the more notable being 'Poochie'[2].It has been seen in popular culture on Comedy Central's Insomniac with Dave Attell[3] and Chicago Public Radio's/Showtime's This American Life[4].
12-19-2008 Wiener's Circle, an iconic hot dog stand on the North Side, was shut down by the city today after inspectors found several food safety violations, including finding no hot running water at the Lincoln Park restaurant.
The hot-water violation was noted as significant by the City Health Department because it meant workers were unable to wash their hands in an acceptable manner and food utensils and cooking equipment could not be washed properly, according to a statement.
The restaurant, located 2622 N. Clark St., was also cited after inspectors found two pounds of cooked onions being stored at unsafe temperatures, the city department said. It said the onions were being stored more than 30 degrees below the required standard.
The inspection followed an inspection Dec. 12 after a customer called 311, claiming the restaurant had a rodent infestation. There was no evidence found of rodents, the release stated, but management was ticketed for having an overflowing garbage container.
The eatery is famous for its rambunctious late-night crowd and foul-mouthed staff.
The tag line on the package is "Naughty, but not that naughty." A TV spot starts with what looks like strangers having sex in a store dressing room. Currently the candy bar can be bought only California and online, but if all goes well, Mars is hoping women will be having Flings all across the country. But is this hyper-feminine, hyper-sexualized marketing coming on too strong?
"The overall campaign feels weird," Lisa Johnson says. "It feels creepy." Johnson is the co-author of Don't Think Pink: What Really Makes Women Buy — and How to Increase Your Share of This Crucial Market. She describes the marketing as a "full-frontal attack."
Procter & Gamble Co. will continue paying millions in snack taxes after failing to convince a London court that its Pringles chips are not primarily made from potatoes.
The May 20 ruling, by a three-judge appeals court, reverses a lower court decision that the stackable snacks are not actually potato chips, or “crisps” as the British refer to them. This earlier decision exempted P&G from paying a value-added tax on Pringles, according to the Financial Times.
The FDA has sent a warning letter to General Mills, telling the company that its claims about the health benefits of eating Cheerios "would cause it to be a drug because the product is intended for use in the prevention, mitigation and treatment of disease."
The problem: Cheerios are a food not a drug, the FDA notes in the letter, which was sent May 5 but was posted on the agency's website today. Thus, claims that the 68-year-old whole-grain oat cereal lowers cholesterol and reduces the risk of heart disease and cancer violates federal law, the agency said.
Some still subscribe to the popular belief that consuming anything except hot dogs and beer at a baseball game, with or without a Cracker Jack chaser, is as un-American as crêpes. But let’s be (ahem) frank. When given a wealth of gustatory delights to choose from, it’s increasingly difficult to justify a lukewarm hotdog on a moist bun. We took a tasting tour through the country’s top major league stadiums, searching for the culinary equivalents of a home run. Here are the imaginative, often over-the-top dishes that we thought—quite simply—hit it out of the park.
On Tuesday, Frito-Lay (PEP) will unveil an unlikely marketing strategy for its Lay's brand chips that focuses on the 80 "local" farmers from 27 states who grow the potatoes used to make its chips. In a new world of better-for-you food concerns, it's not about chips being fun to eat. It's about chips being local.USA Today
And trackable. A tech toy at Lays.com dubbed Chip Tracker will let folks see where any bag of chips was made. Type in the first three digits of the product code on the bag and your ZIP code and out pops the location of the plant.
Kool-Aid senior brand manager Gregory Nesmith said the brand is leveraging its mascot’s familiarity and likeability to create a touch point with consumers. “He is someone who we know is a fun, loving smile maker,” Nesmith said, adding that the new ads introduce the Kool-Aid Man to younger consumers while reconnecting with those already familiar with the mascot. “The insight is this idea of affordable family smiles. Consumers are looking for fresh beverage ideas and they’re doing more with less,” he said.BrandWeek
The campaign also is part of Kraft's strategy to position its large, iconic brands against private label. In an earnings call last week, CEO Irene Rosenfeld said value marketing behind Kraft powerhouses, such as Kool-Aid, Macaroni & Cheese and Jell-O, has done “exceptionally well.”
The focus on the beer itself was a departure from Bud Light's relentless and two-decades-old fixation on sophomoric humor, which it will now return to. But Mr. Levy said that, as with Budweiser, the brand can now get back to joking around now that it's reminded consumers about the product. "We're going to maintain that product attribute part, but we can do it with more humor and more engagement," he said.
“Center store is back,” said Tom Vierhile, a research director who tracks new products at Datamonitor in New York. “People got away from it in the first place because it lacked the pizzazz and sex appeal” that’s present in categories such as the frozen and fresh produce units, he said.BrandWeek
Kraft reported profits up 10% for first-quarter 2009 to $660 million, for earnings per share of 45 cents, versus $559 million and a 39-cent EPS in last year's first quarter. The results exceeded analysts' projections by five cents.Media Post
CEO Irene Rosenfeld attributed the performance to price increases that better reflect input costs, with operational cost-cutting amounting to about $1 billion annually, and a simultaneous focus on marketing key brands/products and weeding out lower-margin product lines.
U.S. sales of organic products, both food and non-food, reached $24.6 billion by the end of 2008, growing 17.1% over 2007 sales, according to the OTA, which released final results from its 2009 Organic Industry Survey on Monday. However, the industry's growth rate last year was its slowest since 2004, when the year-to-year increase was 14.6%. Organic food sales grew 20.9% in 2006 and 18.5% in 2007, according to OTA.Media Post
"Organic products represent value to consumers, who have shown continued resilience in seeking out these products," said Christine Bushway, executive director of the Greenfield, Mass.-based OTA, in a statement. "This marks another milestone for the organic food market."
Business cards are all about making a strong initial statement, and few things make an impression like the combination of lasers and meat. Meat Cards ($TBA) are 100% beef jerky cards, carrying contact info or other messages that have been seared in with a 150 Watt CO2 laser. Effective and tasty.
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