Walkers crisps, the nation’s favourite brand, was suffering an unprecedented decline in sales.
OMD UK needed to reinvigorate the appeal of Walkers and get the audience to connect with the brand afresh.
SEE HOW THEY DID IT
Showing posts with label brand. Show all posts
Showing posts with label brand. Show all posts
Tuesday, October 14, 2008
Walkers crisps brand reinvigoration
Walkers crisps, the nation’s favourite brand, was suffering an unprecedented decline in sales.
OMD UK needed to reinvigorate the appeal of Walkers and get the audience to connect with the brand afresh.
SEE HOW THEY DID IT
Tuesday, August 19, 2008
Chiquita sells subsidiary
Fruit grower Chiquita Brands International today said it had closed on the sale of its German distribution subsidiary Atlanta AG for $92 million.
Cincinnati Enquirer
Cincinnati Enquirer
Subscribe to:
Posts (Atom)
Posts
