Showing posts with label granola. Show all posts
Showing posts with label granola. Show all posts

Tuesday, February 3, 2009

That Quaker Guy is Gettin' Fancy

Do you remember when you had your first granola bar? I'm guessing it might have been a fairly simple flavored bar, probably like cinnamon and was different than your usual Frito Lay/Hostess lunchtime or afternoon delight. You may have felt like taking a hike deep in the woods after you ate it.

Well, how far granola has come. . . It seems that Quaker has upped the ante - merging decadent chocolate and hippie granola to give you the 2009 version of granola.
True Delights are the foodie's version of a snack bar. Aimed at adult consumers, they are positioned as "indulgent wholesome snacks." Quaker teamed up with DuPuis for the packaging design.


Check out more at the Dieline

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