Jim Beam's Red Stag Sponsors Kid Rock Tour

Kid Rock, gettin' crunk and givin' back in the name of the Stag:

The new spirit and Kid Rock, a long-standing supporter of U.S. military personnel, will contribute to Operation Homefront ¬-- a non-profit that provides assistance to veterans returning home -- by donating 50 cents from each ticket sold to the organization.

Red Stag launches in June. Kid Rock (a Detroit native) will kick off the marketing push by serving as Grand Marshal of the NASCAR Sprint Cup Series LifeLock 400 race at Michigan International Speedway on June 14. The concert tour starts June 26 in West Palm Beach, Fla.

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Would you have a beer with this man?

The king of Michigan is getting his own brew. A brewery in Michigan received over $700K in tax breaks to start it's Kid Rock beer.

" The Michigan Brewing Co. has designs on investing $7 million for the new Kid Rock beer. No word just yet on what the name of the beer will be. We suggest "Bawitdaba Beer," followed by "Kid Rock's All Summer Long Ale" to compete with Sam Adams summer ale. "

Some other names to consider include:

• Bob's Brew (his real name is Robert Ritchie)
• Cowboy Ale
• A Pint for Pam
  

via Pet Rock